Wow, the blogosphere and mainstream media is dialing up the hoopla about this Tim Tebow ad that as of yet, no one has seen. There are already spoofs of an ad that no one has seen. Talk about getting bang for your advertising buck.
Anyways, “women’s groups” say the unseen ad is divisive and Super Bowl Sunday is all about bringing people together. I hear they’ve lobbied the NFL to get the teams to agree to play touch football, so that no one gets hurt. And when the game is over, everyone will get a ParticipACTION ribbon and go home smiling. It’s gonna be magic.
Now these women’s groups–now they would certainly never, ever stoop to politicize a sporting event. Oh no. They certainly never would have started a rumour that Super Bowl Sunday is the day with the most domestic violence in a year.
Pro-choice feminists: Pro-choice until such time as someone actually dares to promote a choice they disagree with.
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The Superbowl has always been blatantly patriarchal and patriotic in nature, from its cheerleaders to it’s ads promoting troop support (http://www.youtube.com/watch?v=9AGay3mZHeE), which by the way never had fans asking that politics be kept out of their living rooms for the day or had feminists up in arms that cheerleading promotes unhealthy stereotypes about our sex. Abortion makes people uncomfortable, and it should.
While I’m not sure how much impact an ad like this will have, what it may do is promote awareness and yes… dare I say, conversation, among those who see it. They may just need to put down their nachos for the 30 second air time. Lifting the taboo on the discussion is a step in the right direction in my opinion.
Thanks for pointing out the absurdity of this. These groups now care about Super Bowl Sunday bringing people together when for years they have claimed it’s all about men beating their wives because some football team lost. I think I’ll side with Tebow and his Mom. Have we noticed there is a Mom in this ad?
Touch football?
If you want football to be a non-contact sport, come to britain. We play *real* football here! The only contact that should be made is ball meeting foot, or occasionally head.
I’m surprised the ad is allowed so readily for reasons entirely unrelated to politics: It’s in prime advertising space, and talk about abortion is a depressing mood-killer. Putting up an an on the subject, pro-life or pro-choice, would mean some other unfortunate advertiser has to take the slot immediatly following.